Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases.
Saved in:
| Main Author: | |
|---|---|
| Format: | Libro |
| Language: | Spanish English |
| Edition: | 3rd ed. |
| Subjects: | |
| Online Access: | Enlace del recurso |
| _version_ | 1870221317705302019 |
|---|---|
| author | Jelassi, Tawfik |
| author_facet | Jelassi, Tawfik |
| author_role | |
| author_sort | Jelassi, Tawfik |
| author_variant | t j tj |
| building | Universidad Norbert Wiener |
| catalog_id_str | 24392 |
| collection | Catalogo Digital |
| contents | Key terminology and evolution of e-business. - The e-business strategy framework. - Overview of the e-business strategy framework. - External analysis: the impact of the macro-environment and on the industry structure of e-business companies. - Internal analysis: e-business competencies as sources of strengths and weaknesses. - Strategy option in e-business markets. - Sustaining a competitive advantage over time. - Exploiting opportunities of new market spaces in e-business. - Creating and capturing value through e-business strategies: the value-process framework. - Choosing the appropriate strategy for the internal organisation of e-business activities. - Choosing the appropriate strategy for interaction with suppliers. - Choosing the appropriate e-business strategy for interacting with users. - Moving from wired e-commerce to mobile e-commerce and u-commerce. A roadmap for e-business strategy implementation. - A roadmap for e-business strategy implementation. - Case studies. - Building e-business competence through concepts and cases. |
| country_str | Perú |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| edition | 3rd ed. |
| format | Libro |
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| id | 24392 |
| illustrated | Not Illustrated |
| institution | Catalogo Digital |
| isbn | 9780273757870 |
| language | Spanish English |
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| physical | 733 páginas: |
| record_format | marc |
| spelling | Jelassi, Tawfik 26817 Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases. Jelassi, Tawfik. 3rd ed. United Kingdom: Pearson, 2014. 733 páginas: Key terminology and evolution of e-business. - The e-business strategy framework. - Overview of the e-business strategy framework. - External analysis: the impact of the macro-environment and on the industry structure of e-business companies. - Internal analysis: e-business competencies as sources of strengths and weaknesses. - Strategy option in e-business markets. - Sustaining a competitive advantage over time. - Exploiting opportunities of new market spaces in e-business. - Creating and capturing value through e-business strategies: the value-process framework. - Choosing the appropriate strategy for the internal organisation of e-business activities. - Choosing the appropriate strategy for interaction with suppliers. - Choosing the appropriate e-business strategy for interacting with users. - Moving from wired e-commerce to mobile e-commerce and u-commerce. A roadmap for e-business strategy implementation. - A roadmap for e-business strategy implementation. - Case studies. - Building e-business competence through concepts and cases. COMERCIO ELECTRÓNICO 22552 VENTAJA COMPETITIVA 25056 GESTION DE CALIDAD 4465 ESTRATEGIA DE NEGOCIOS 1828 https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=24392 Enlace del recurso |
| spellingShingle | Jelassi, Tawfik Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases. Key terminology and evolution of e-business. - The e-business strategy framework. - Overview of the e-business strategy framework. - External analysis: the impact of the macro-environment and on the industry structure of e-business companies. - Internal analysis: e-business competencies as sources of strengths and weaknesses. - Strategy option in e-business markets. - Sustaining a competitive advantage over time. - Exploiting opportunities of new market spaces in e-business. - Creating and capturing value through e-business strategies: the value-process framework. - Choosing the appropriate strategy for the internal organisation of e-business activities. - Choosing the appropriate strategy for interaction with suppliers. - Choosing the appropriate e-business strategy for interacting with users. - Moving from wired e-commerce to mobile e-commerce and u-commerce. A roadmap for e-business strategy implementation. - A roadmap for e-business strategy implementation. - Case studies. - Building e-business competence through concepts and cases. COMERCIO ELECTRÓNICO 22552 VENTAJA COMPETITIVA 25056 GESTION DE CALIDAD 4465 ESTRATEGIA DE NEGOCIOS 1828 |
| thumbnail | /UWIENER/uwiener_logo.png |
| title | Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases. |
| title_auth | Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases. |
| title_full | Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases. Jelassi, Tawfik. |
| title_fullStr | Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases. Jelassi, Tawfik. |
| title_full_unstemmed | Strategies for e-business : creating value through electronic and mobile commerce : concepts and cases. Jelassi, Tawfik. |
| title_short | Strategies for e-business : |
| title_sort | strategies for e business creating value through electronic and mobile commerce concepts and cases |
| title_sub | creating value through electronic and mobile commerce : concepts and cases. |
| topic | COMERCIO ELECTRÓNICO 22552 VENTAJA COMPETITIVA 25056 GESTION DE CALIDAD 4465 ESTRATEGIA DE NEGOCIOS 1828 |
| topic_facet | COMERCIO ELECTRÓNICO VENTAJA COMPETITIVA GESTION DE CALIDAD ESTRATEGIA DE NEGOCIOS |
| work_keys_str_mv | AT jelassitawfik strategiesforebusinesscreatingvaluethroughelectronicandmobilecommerceconceptsandcases |
