Comportamiento del consumidor

Los consumidores en el mercado. Los consumidores como individuos. Los consumidores en la toma de decisiones. Los consumidores y las subculturas. Los consumidores y la cultura.

Na minha lista:
Detalhes bibliográficos
Autor principal: Michael R. Solomon
Formato: Libro
Idioma:Spanish
Edição:7ma. ed.
Assuntos:
Acesso em linha:Enlace del recurso
_version_ 1870221315121610754
author Michael R. Solomon
author_facet Michael R. Solomon
author_role
author_sort Michael R. Solomon
author_variant m r s mrs
building Universidad Norbert Wiener
catalog_id_str 2049
collection Catalogo Digital
country_str Perú
dewey-full 658.8342/S66
dewey-hundreds 600 - Technology (Applied sciences)
dewey-ones 658 - General management
dewey-raw 658.8342/S66
dewey-search 658.8342/S66
dewey-sort 3658.8342 S 266
dewey-tens 650 - Management and auxiliary services
edition 7ma. ed.
format Libro
fullrecord {"leader":"01194nam a2200361 4500","fields":[{"003":"2025-09-04"},{"005":"20251127115028.0"},{"008":"220711s2008 ||||g |||| ||spa d"},{"011":{"subfields":[{"a":"2008"}],"ind1":" ","ind2":" "}},{"012":{"subfields":[{"a":"MIGRACION UWIENER desde ACCESS"}],"ind1":" ","ind2":" "}},{"020":{"subfields":[{"a":"9789702610681"}],"ind1":" ","ind2":" "}},{"040":{"subfields":[{"c":"peliunw"}],"ind1":" ","ind2":" "}},{"041":{"subfields":[{"a":"Español"}],"ind1":" ","ind2":" "}},{"043":{"subfields":[{"a":"México"}],"ind1":" ","ind2":" "}},{"082":{"subfields":[{"a":"658.8342/S66"}],"ind1":" ","ind2":" "}},{"100":{"subfields":[{"a":"Michael R. Solomon"},{"9":"30895"}],"ind1":" ","ind2":" "}},{"245":{"subfields":[{"a":"Comportamiento del consumidor"}],"ind1":" ","ind2":" "}},{"246":{"subfields":[{"a":"Consumer behavior"}],"ind1":" ","ind2":" "}},{"250":{"subfields":[{"a":"7ma. ed."}],"ind1":" ","ind2":" "}},{"264":{"subfields":[{"a":"México : "},{"b":"Libun, "},{"c":"2008"}],"ind1":" ","ind2":" "}},{"300":{"subfields":[{"a":"672 p."}],"ind1":" ","ind2":" "}},{"502":{"subfields":[{"a":"Ciencias Aplicadas-Tecnología"}],"ind1":" ","ind2":" "}},{"503":{"subfields":[{"a":"ADMINISTRACIÓN Y NEGOCIOS INTERNACIONALES"}],"ind1":" ","ind2":" "}},{"520":{"subfields":[{"a":"Los consumidores en el mercado. Los consumidores como individuos. Los consumidores en la toma de decisiones. Los consumidores y las subculturas. Los consumidores y la cultura."}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"COMPORTAMIENTO DEL CONSUMIDOR"}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"CONSUMIDOR - ESTUDIO DE MERCADO"},{"9":"30896"}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"MARKETING"},{"9":"2406"}],"ind1":" ","ind2":" "}},{"901":{"subfields":[{"a":"11928"}],"ind1":" ","ind2":" "}},{"940":{"subfields":[{"a":"Administración y Negocios Internacionales"}],"ind1":" ","ind2":" "}},{"942":{"subfields":[{"2":"ddc"},{"c":"01"}],"ind1":" ","ind2":" "}},{"950":{"subfields":[{"a":"Administración y Negocios Internacionales"}],"ind1":" ","ind2":" "}},{"999":{"subfields":[{"c":"2049"},{"d":"2049"}],"ind1":" ","ind2":" "}},{"952":{"subfields":[{"0":"0"},{"1":"0"},{"3":"14"},{"4":"0"},{"7":"0"},{"8":"B01"},{"a":"001"},{"b":"001"},{"c":"30"},{"d":"2010-06-16"},{"e":"Libun"},{"f":"01"},{"g":"71.28"},{"i":"0201000452"},{"l":"0"},{"o":"658.8342/S66"},{"p":"0016672-11928-1"},{"r":"2025-09-04 23:30:15"},{"t":"1"},{"w":"2025-09-04"},{"y":"01"}],"ind1":" ","ind2":" "}},{"952":{"subfields":[{"0":"0"},{"1":"0"},{"2":"ddc"},{"3":"14"},{"4":"0"},{"7":"0"},{"8":"B01"},{"a":"001"},{"b":"003"},{"c":"28"},{"d":"2010-06-16"},{"e":"Libun"},{"f":"01"},{"g":"71.28"},{"l":"0"},{"o":"658.8342 S66"},{"p":"SL50000772"},{"r":"2025-09-04 23:30:00"},{"w":"2025-09-04"},{"y":"01"}],"ind1":" ","ind2":" "}},{"952":{"subfields":[{"0":"0"},{"1":"0"},{"2":"ddc"},{"3":"14"},{"4":"0"},{"7":"0"},{"8":"B01"},{"a":"001"},{"b":"003"},{"c":"28"},{"d":"2010-06-16"},{"e":"Libun"},{"f":"01"},{"g":"71.28"},{"l":"0"},{"o":"658.8342 S66"},{"p":"SL50000773"},{"r":"2025-09-04 23:30:00"},{"t":"ej.2"},{"w":"2025-09-04"},{"y":"01"}],"ind1":" ","ind2":" "}},{"856":{"subfields":[{"u":"https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=2049"},{"z":"Enlace del recurso"}],"ind1":" ","ind2":" "}}]}
id 2049
illustrated Not Illustrated
institution Catalogo Digital
isbn 9789702610681
language Spanish
marc_error Minor Error : Unexpected XML element: identifier --- [ n/a : n/a ]
Minor Error : Unexpected XML element: datestamp --- [ n/a : n/a ]
physical 672 p.
record_format marc
spelling Michael R. Solomon 30895
Comportamiento del consumidor
Consumer behavior
7ma. ed.
México : Libun, 2008
672 p.
Ciencias Aplicadas-Tecnología
ADMINISTRACIÓN Y NEGOCIOS INTERNACIONALES
Los consumidores en el mercado. Los consumidores como individuos. Los consumidores en la toma de decisiones. Los consumidores y las subculturas. Los consumidores y la cultura.
COMPORTAMIENTO DEL CONSUMIDOR
CONSUMIDOR - ESTUDIO DE MERCADO 30896
MARKETING 2406
https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=2049 Enlace del recurso
spellingShingle Michael R. Solomon
Comportamiento del consumidor
COMPORTAMIENTO DEL CONSUMIDOR
CONSUMIDOR - ESTUDIO DE MERCADO 30896
MARKETING 2406
thumbnail /UWIENER/uwiener_logo.png
title Comportamiento del consumidor
title_alt Consumer behavior
title_auth Comportamiento del consumidor
title_full Comportamiento del consumidor
title_fullStr Comportamiento del consumidor
title_full_unstemmed Comportamiento del consumidor
title_short Comportamiento del consumidor
title_sort comportamiento del consumidor
topic COMPORTAMIENTO DEL CONSUMIDOR
CONSUMIDOR - ESTUDIO DE MERCADO 30896
MARKETING 2406
topic_facet COMPORTAMIENTO DEL CONSUMIDOR
CONSUMIDOR - ESTUDIO DE MERCADO
MARKETING
work_keys_str_mv AT michaelrsolomon comportamientodelconsumidor
AT michaelrsolomon consumerbehavior