Dirección de marketing turístico

Fundamentos estratégicos de marketing turístico.- Políticas de marketing turísticos.

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Bibliographic Details
Main Author: Manuel Rey Moreno
Format: Libro
Language:Spanish
Edition:1a. ed.
Subjects:
Online Access:Enlace del recurso
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author Manuel Rey Moreno
author_facet Manuel Rey Moreno
author_role
author_sort Manuel Rey Moreno
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building Universidad Norbert Wiener
catalog_id_str 19780
collection Catalogo Digital
country_str Perú
dewey-full 338.47916588/R47D
dewey-hundreds 300 - Social sciences
dewey-ones 338 - Production
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dewey-sort 3338.47916588 R 247D
dewey-tens 330 - Economics
edition 1a. ed.
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institution Catalogo Digital
isbn 9788436831177
language Spanish
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physical 243 p.
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spelling Manuel Rey Moreno 30542
Dirección de marketing turístico
1a. ed.
Madrid, España, 2015
243 p.
Ciencias Sociales
Fundamentos estratégicos de marketing turístico.- Políticas de marketing turísticos.
MARKETING TURISTICO
PROMOCION TURISTICA 30423
TURISMO - MARKETING 1274
https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=19780 Enlace del recurso
spellingShingle Manuel Rey Moreno
Dirección de marketing turístico
MARKETING TURISTICO
PROMOCION TURISTICA 30423
TURISMO - MARKETING 1274
thumbnail /UWIENER/uwiener_logo.png
title Dirección de marketing turístico
title_auth Dirección de marketing turístico
title_full Dirección de marketing turístico
title_fullStr Dirección de marketing turístico
title_full_unstemmed Dirección de marketing turístico
title_short Dirección de marketing turístico
title_sort direccion de marketing turistico
topic MARKETING TURISTICO
PROMOCION TURISTICA 30423
TURISMO - MARKETING 1274
topic_facet MARKETING TURISTICO
PROMOCION TURISTICA
TURISMO - MARKETING
work_keys_str_mv AT manuelreymoreno direcciondemarketingturistico