e-Commerce
Encuadre de la oportunidad de mercados. Modelos de negocios. Interfaz del cliente. Comunicaciones del mercado y establecimiento de marcas. Implantación. Métrica. Valuación. Infraestructura de redes. Convergencia de los medios.
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Libro |
| Language: | Spanish |
| Edition: | 1a. ed. |
| Subjects: | |
| Online Access: | Enlace del recurso |
| _version_ | 1870221315718250497 |
|---|---|
| author | Jeffrey F. Rayport |
| author2 | Bernard J. Jaworski |
| author2_role | |
| author2_variant | b j j bjj |
| author_facet | Jeffrey F. Rayport Bernard J. Jaworski |
| author_role | |
| author_sort | Jeffrey F. Rayport |
| author_variant | j f r jfr |
| building | Universidad Norbert Wiener |
| catalog_id_str | 14011 |
| collection | Catalogo Digital |
| country_str | Perú |
| dewey-full | 658.84/R28 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.84/R28 |
| dewey-search | 658.84/R28 |
| dewey-sort | 3658.84 R 228 |
| dewey-tens | 650 - Management and auxiliary services |
| edition | 1a. ed. |
| format | Libro |
| fullrecord | {"leader":"01250nam a2200373 4500","fields":[{"003":"2025-09-04"},{"005":"20251127115508.0"},{"008":"220711s2003 ||||g |||| ||spa d"},{"011":{"subfields":[{"a":"2003"}],"ind1":" ","ind2":" "}},{"012":{"subfields":[{"a":"MIGRACION UWIENER desde ACCESS"}],"ind1":" ","ind2":" "}},{"020":{"subfields":[{"a":"9701037227"}],"ind1":" ","ind2":" "}},{"040":{"subfields":[{"c":"peliunw"}],"ind1":" ","ind2":" "}},{"041":{"subfields":[{"a":"Español"}],"ind1":" ","ind2":" "}},{"043":{"subfields":[{"a":"México"}],"ind1":" ","ind2":" "}},{"082":{"subfields":[{"a":"658.84/R28"}],"ind1":" ","ind2":" "}},{"100":{"subfields":[{"a":"Jeffrey F. Rayport"},{"9":"31809"}],"ind1":" ","ind2":" "}},{"245":{"subfields":[{"a":"e-Commerce"}],"ind1":" ","ind2":" "}},{"246":{"subfields":[{"a":"e-Commerce"}],"ind1":" ","ind2":" "}},{"250":{"subfields":[{"a":"1a. ed."}],"ind1":" ","ind2":" "}},{"264":{"subfields":[{"a":"México : "},{"b":"Libun, "},{"c":"2003"}],"ind1":" ","ind2":" "}},{"300":{"subfields":[{"a":"493 p."}],"ind1":" ","ind2":" "}},{"502":{"subfields":[{"a":"Ciencias Aplicadas-Tecnología"}],"ind1":" ","ind2":" "}},{"503":{"subfields":[{"a":"INGENIERÍA DE SISTEMAS E INFORMÁTICA"}],"ind1":" ","ind2":" "}},{"520":{"subfields":[{"a":"Encuadre de la oportunidad de mercados. Modelos de negocios. Interfaz del cliente. Comunicaciones del mercado y establecimiento de marcas. Implantación. Métrica. Valuación. Infraestructura de redes. Convergencia de los medios."}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"COMERCIO ELECTRÓNICO"},{"9":"22552"}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"MERCADOTECNIA POR INTERNET"},{"9":"25676"}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"PUBLICIDAD POR INTERNET"},{"9":"26682"}],"ind1":" ","ind2":" "}},{"700":{"subfields":[{"a":"Bernard J. Jaworski"},{"9":"31810"}],"ind1":" ","ind2":" "}},{"901":{"subfields":[{"a":"22768"}],"ind1":" ","ind2":" "}},{"940":{"subfields":[{"a":"Ingeniería de Sistemas e Informática"}],"ind1":" ","ind2":" "}},{"942":{"subfields":[{"2":"ddc"},{"c":"01"}],"ind1":" ","ind2":" "}},{"950":{"subfields":[{"a":"Ingeniería de Sistemas e Informática"}],"ind1":" ","ind2":" "}},{"999":{"subfields":[{"c":"14011"},{"d":"14011"}],"ind1":" ","ind2":" "}},{"952":{"subfields":[{"0":"0"},{"1":"0"},{"3":"18"},{"4":"0"},{"7":"0"},{"8":"B01"},{"a":"001"},{"b":"001"},{"c":"30"},{"d":"2003-07-16"},{"e":"Libun"},{"f":"01"},{"l":"0"},{"o":"658.84/R28"},{"p":"0008978-22768-1"},{"r":"2025-09-04 23:47:09"},{"t":"1"},{"w":"2025-09-04"},{"y":"01"}],"ind1":" ","ind2":" "}},{"856":{"subfields":[{"u":"https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=14011"},{"z":"Enlace del recurso"}],"ind1":" ","ind2":" "}}]}
|
| id | 14011 |
| illustrated | Not Illustrated |
| institution | Catalogo Digital |
| isbn | 9701037227 |
| language | Spanish |
| marc_error | Minor Error : Unexpected XML element: identifier --- [ n/a : n/a ] Minor Error : Unexpected XML element: datestamp --- [ n/a : n/a ] |
| physical | 493 p. |
| record_format | marc |
| spelling | Jeffrey F. Rayport 31809 e-Commerce 1a. ed. México : Libun, 2003 493 p. Ciencias Aplicadas-Tecnología INGENIERÍA DE SISTEMAS E INFORMÁTICA Encuadre de la oportunidad de mercados. Modelos de negocios. Interfaz del cliente. Comunicaciones del mercado y establecimiento de marcas. Implantación. Métrica. Valuación. Infraestructura de redes. Convergencia de los medios. COMERCIO ELECTRÓNICO 22552 MERCADOTECNIA POR INTERNET 25676 PUBLICIDAD POR INTERNET 26682 Bernard J. Jaworski 31810 https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=14011 Enlace del recurso |
| spellingShingle | Jeffrey F. Rayport e-Commerce COMERCIO ELECTRÓNICO 22552 MERCADOTECNIA POR INTERNET 25676 PUBLICIDAD POR INTERNET 26682 |
| thumbnail | /UWIENER/uwiener_logo.png |
| title | e-Commerce |
| title_alt | e-Commerce |
| title_auth | e-Commerce |
| title_full | e-Commerce |
| title_fullStr | e-Commerce |
| title_full_unstemmed | e-Commerce |
| title_short | e-Commerce |
| title_sort | e commerce |
| topic | COMERCIO ELECTRÓNICO 22552 MERCADOTECNIA POR INTERNET 25676 PUBLICIDAD POR INTERNET 26682 |
| topic_facet | COMERCIO ELECTRÓNICO MERCADOTECNIA POR INTERNET PUBLICIDAD POR INTERNET |
| work_keys_str_mv | AT jeffreyfrayport ecommerce AT bernardjjaworski ecommerce |