e-Commerce

Encuadre de la oportunidad de mercados. Modelos de negocios. Interfaz del cliente. Comunicaciones del mercado y establecimiento de marcas. Implantación. Métrica. Valuación. Infraestructura de redes. Convergencia de los medios.

Saved in:
Bibliographic Details
Main Author: Jeffrey F. Rayport
Other Authors: Bernard J. Jaworski
Format: Libro
Language:Spanish
Edition:1a. ed.
Subjects:
Online Access:Enlace del recurso
_version_ 1870221315718250497
author Jeffrey F. Rayport
author2 Bernard J. Jaworski
author2_role
author2_variant b j j bjj
author_facet Jeffrey F. Rayport
Bernard J. Jaworski
author_role
author_sort Jeffrey F. Rayport
author_variant j f r jfr
building Universidad Norbert Wiener
catalog_id_str 14011
collection Catalogo Digital
country_str Perú
dewey-full 658.84/R28
dewey-hundreds 600 - Technology (Applied sciences)
dewey-ones 658 - General management
dewey-raw 658.84/R28
dewey-search 658.84/R28
dewey-sort 3658.84 R 228
dewey-tens 650 - Management and auxiliary services
edition 1a. ed.
format Libro
fullrecord {"leader":"01250nam a2200373 4500","fields":[{"003":"2025-09-04"},{"005":"20251127115508.0"},{"008":"220711s2003 ||||g |||| ||spa d"},{"011":{"subfields":[{"a":"2003"}],"ind1":" ","ind2":" "}},{"012":{"subfields":[{"a":"MIGRACION UWIENER desde ACCESS"}],"ind1":" ","ind2":" "}},{"020":{"subfields":[{"a":"9701037227"}],"ind1":" ","ind2":" "}},{"040":{"subfields":[{"c":"peliunw"}],"ind1":" ","ind2":" "}},{"041":{"subfields":[{"a":"Español"}],"ind1":" ","ind2":" "}},{"043":{"subfields":[{"a":"México"}],"ind1":" ","ind2":" "}},{"082":{"subfields":[{"a":"658.84/R28"}],"ind1":" ","ind2":" "}},{"100":{"subfields":[{"a":"Jeffrey F. Rayport"},{"9":"31809"}],"ind1":" ","ind2":" "}},{"245":{"subfields":[{"a":"e-Commerce"}],"ind1":" ","ind2":" "}},{"246":{"subfields":[{"a":"e-Commerce"}],"ind1":" ","ind2":" "}},{"250":{"subfields":[{"a":"1a. ed."}],"ind1":" ","ind2":" "}},{"264":{"subfields":[{"a":"México : "},{"b":"Libun, "},{"c":"2003"}],"ind1":" ","ind2":" "}},{"300":{"subfields":[{"a":"493 p."}],"ind1":" ","ind2":" "}},{"502":{"subfields":[{"a":"Ciencias Aplicadas-Tecnología"}],"ind1":" ","ind2":" "}},{"503":{"subfields":[{"a":"INGENIERÍA DE SISTEMAS E INFORMÁTICA"}],"ind1":" ","ind2":" "}},{"520":{"subfields":[{"a":"Encuadre de la oportunidad de mercados. Modelos de negocios. Interfaz del cliente. Comunicaciones del mercado y establecimiento de marcas. Implantación. Métrica. Valuación. Infraestructura de redes. Convergencia de los medios."}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"COMERCIO ELECTRÓNICO"},{"9":"22552"}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"MERCADOTECNIA POR INTERNET"},{"9":"25676"}],"ind1":" ","ind2":" "}},{"650":{"subfields":[{"a":"PUBLICIDAD POR INTERNET"},{"9":"26682"}],"ind1":" ","ind2":" "}},{"700":{"subfields":[{"a":"Bernard J. Jaworski"},{"9":"31810"}],"ind1":" ","ind2":" "}},{"901":{"subfields":[{"a":"22768"}],"ind1":" ","ind2":" "}},{"940":{"subfields":[{"a":"Ingeniería de Sistemas e Informática"}],"ind1":" ","ind2":" "}},{"942":{"subfields":[{"2":"ddc"},{"c":"01"}],"ind1":" ","ind2":" "}},{"950":{"subfields":[{"a":"Ingeniería de Sistemas e Informática"}],"ind1":" ","ind2":" "}},{"999":{"subfields":[{"c":"14011"},{"d":"14011"}],"ind1":" ","ind2":" "}},{"952":{"subfields":[{"0":"0"},{"1":"0"},{"3":"18"},{"4":"0"},{"7":"0"},{"8":"B01"},{"a":"001"},{"b":"001"},{"c":"30"},{"d":"2003-07-16"},{"e":"Libun"},{"f":"01"},{"l":"0"},{"o":"658.84/R28"},{"p":"0008978-22768-1"},{"r":"2025-09-04 23:47:09"},{"t":"1"},{"w":"2025-09-04"},{"y":"01"}],"ind1":" ","ind2":" "}},{"856":{"subfields":[{"u":"https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=14011"},{"z":"Enlace del recurso"}],"ind1":" ","ind2":" "}}]}
id 14011
illustrated Not Illustrated
institution Catalogo Digital
isbn 9701037227
language Spanish
marc_error Minor Error : Unexpected XML element: identifier --- [ n/a : n/a ]
Minor Error : Unexpected XML element: datestamp --- [ n/a : n/a ]
physical 493 p.
record_format marc
spelling Jeffrey F. Rayport 31809
e-Commerce
1a. ed.
México : Libun, 2003
493 p.
Ciencias Aplicadas-Tecnología
INGENIERÍA DE SISTEMAS E INFORMÁTICA
Encuadre de la oportunidad de mercados. Modelos de negocios. Interfaz del cliente. Comunicaciones del mercado y establecimiento de marcas. Implantación. Métrica. Valuación. Infraestructura de redes. Convergencia de los medios.
COMERCIO ELECTRÓNICO 22552
MERCADOTECNIA POR INTERNET 25676
PUBLICIDAD POR INTERNET 26682
Bernard J. Jaworski 31810
https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=14011 Enlace del recurso
spellingShingle Jeffrey F. Rayport
e-Commerce
COMERCIO ELECTRÓNICO 22552
MERCADOTECNIA POR INTERNET 25676
PUBLICIDAD POR INTERNET 26682
thumbnail /UWIENER/uwiener_logo.png
title e-Commerce
title_alt e-Commerce
title_auth e-Commerce
title_full e-Commerce
title_fullStr e-Commerce
title_full_unstemmed e-Commerce
title_short e-Commerce
title_sort e commerce
topic COMERCIO ELECTRÓNICO 22552
MERCADOTECNIA POR INTERNET 25676
PUBLICIDAD POR INTERNET 26682
topic_facet COMERCIO ELECTRÓNICO
MERCADOTECNIA POR INTERNET
PUBLICIDAD POR INTERNET
work_keys_str_mv AT jeffreyfrayport ecommerce
AT bernardjjaworski ecommerce