Marketing internacional.
El entorno cultural del maketing internacional. Dirección de marketing global. Contexto corporativo del marketing.
Saved in:
| Main Author: | |
|---|---|
| Format: | Libro |
| Language: | Spanish |
| Edition: | 1ª ed. |
| Subjects: | |
| Online Access: | Enlace del recurso |
| _version_ | 1870311919877881858 |
|---|---|
| author | Philip R. Cateora |
| author_facet | Philip R. Cateora |
| author_role | |
| author_sort | Philip R. Cateora |
| author_variant | p r c prc |
| building | Universidad Norbert Wiener |
| catalog_id_str | 13670 |
| collection | Catalogo Digital |
| country_str | Perú |
| dewey-full | 658.848/C31 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848/C31 |
| dewey-search | 658.848/C31 |
| dewey-sort | 3658.848 C 231 |
| dewey-tens | 650 - Management and auxiliary services |
| edition | 1ª ed. |
| format | Libro |
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|
| id | 13670 |
| illustrated | Not Illustrated |
| institution | Catalogo Digital |
| isbn | 848086172X |
| language | Spanish |
| marc_error | Minor Error : Unexpected XML element: identifier --- [ n/a : n/a ] Minor Error : Unexpected XML element: datestamp --- [ n/a : n/a ] |
| physical | 863 p. |
| record_format | marc |
| spelling | Philip R. Cateora 13786 Marketing internacional. International marketing 1ª ed. Mexico, D.F. : Libun, 1995 863 p. Ciencias Aplicadas-Tecnología ADMINISTRACIÓN Y NEGOCIOS INTERNACIONALES El entorno cultural del maketing internacional. Dirección de marketing global. Contexto corporativo del marketing. COMERCIO INTERNACIONAL 9131 GLOBALIZACIÓN 13787 MERCADOTECNIA INTERNACIONAL 13788 https://biblioteca.uwiener.edu.pe/cgi-bin/koha/opac-detail.pl?biblionumber=13670 Enlace del recurso |
| spellingShingle | Philip R. Cateora Marketing internacional. COMERCIO INTERNACIONAL 9131 GLOBALIZACIÓN 13787 MERCADOTECNIA INTERNACIONAL 13788 |
| thumbnail | /UWIENER/uwiener_logo.png |
| title | Marketing internacional. |
| title_alt | International marketing |
| title_auth | Marketing internacional. |
| title_full | Marketing internacional. |
| title_fullStr | Marketing internacional. |
| title_full_unstemmed | Marketing internacional. |
| title_short | Marketing internacional. |
| title_sort | marketing internacional |
| topic | COMERCIO INTERNACIONAL 9131 GLOBALIZACIÓN 13787 MERCADOTECNIA INTERNACIONAL 13788 |
| topic_facet | COMERCIO INTERNACIONAL GLOBALIZACIÓN MERCADOTECNIA INTERNACIONAL |
| work_keys_str_mv | AT philiprcateora marketinginternacional AT philiprcateora internationalmarketing |
